Illustration by Drop Labs via Unsplash.
I have been following AI updates to stay in the know, although I don’t delve deeply into the technical discussions—closest would be reading Ethan Mollick’s regular newsletters on “the implications of AI for work, education, and life.“
When I stumbled upon this video yesterday, I was amazed how I had a “shared experience” with Seth Godin because he also included the same video in his blog post.
The AI-generated videos have become as good (or better because they need no impersonator) as the deeptomcruise and the fake_dicaprio on TikTok, the Fake Obama (2017), the Obama Deep Fake (2018), and Morgan Freeman deep fake (2021).
While we have been accustomed to the adage “Think before you click,” AI-generated videos that look as good as the real thing challenge our perception even more, that this video ends with “Think before you trust.”
While appearances can be deceiving, certain things still reveal underlying motives. We can identify if AI and Deepfakes were used for fraud with this approach (video timestamp: 18:19):
False Identity + Time Pressure/Emotion/Exception
“Just don’t be gullible” might sound like a nice ending to this blog post, but I have learned that life is more complicated than that.
Perhaps, “Stay in the know” would be better because it’s challenging to identify a false if you don’t know what the truth is.
jessa 